Technology

The lion, the witch and the wardrobe: keeping it corporate

The lion, the witch and the wardrobe. A classic fantasy novel which you may have thought you had outgrown. I’m afraid not, for the book has many symbolic meanings in the corporate world. read more >>>

25 vital CRM facts & Stats

In a world where technology is becoming the preferred way of communication, whether it be via email, text, social media interaction or – for many of us – CRM systems, it helps to know how this platform helps engage clients and business alike. read more >>>

4 steps to take when moving your data

Also known as the process where you might not even know where, or how to begin. So because you’re most likely thinking about other work projects and that super important meeting you have this week – let’s simplify data migration. read now >>>

The Rise of Data Analytics in Sport

Last weekend ( more specifically Sunday 14^th May 2017) saw the play-off final of England’s National League, the top division of the National League in England. The winners, Forest Green Rovers were promoted in to the English Football League for the first time in its 128-year history. read more >>>

What’s in a name?

Often more than you think! Yes, bet you didn’t know that data could be quite so Shakespearean and poetic…

We know what your business did last summer

Profiling isn’t solely for B2C companies. There, I said it. Yes you over there who works in B2B, you can use profiling too. read more >>>

It’s All systems go for MWL 2017!

Another year has passed (my, how quickly they go!) however it’s that exciting time when Marketing Week Live is just around the corner. read more >>>

See the opportunities that abandoned shopping carts can bring

Shopping cart abandonment – every ecommerce site will experience it and everyone is guilty of abandoning their shopping cart at some point – in fact, on average 68.63% of shopping carts are abandoned which equates to roughly $4.9 trillion of abandoned cart globally. read more >>>