Online retail

15 Quick Fire Ecommerce Stats You Need To Know

With the summer holiday season on the horizon, people are shopping for those new clothes that will make them look oh-so-exotic on the beach in Thailand, or those sandals that are actually really comfortable for when they’re wandering round Pompeii in Italy. So it’s no wonder sales will be increasing this season and it’s certainly worth knowing how to make the most of the sunshine shoppers.  read more >>>

Prestashop: An interview with Léa Mendes

Black Friday passed not long ago and so has the festive season where people bought gifts for their loved ones before Christmas and have treated themselves in the sales after, so it’s only right that we delve deeper into eCommerce. I spoke to the lovely Léa Mendes, who’s a Product Designer in the PrestaShop core team.  read more >>>

How Consumers Shop On Mobiles

Smartphones have changed the way consumers behave and so it is important that retailers understand how to maximise the likelihood of a purchase by appreciating the users experience. This is illustrated in a topical piece in Marketing Week. read more >>>