Marketing

75 essential direct marketing statistics

I don’t know who you are. I don’t know what you want. If you are looking for dull data blogs, I can tell you data is not boring, and what I do have are a very particular set of facts. Facts which we have gathered over a jam-packed work week. Facts which will change the way you think. If you read on now, that’ll be the end of it. I will not try to persuade you further, I will not say ‘I told you so’ when you’re marketing goes from strength to strength. But if you don’t, I will look for you, I will find you and I will convince you with more facts!  read more >>>

An administrator, marketer, salesperson & an MD walk into a bar… to discuss data quality

That may have sounded like the start of a joke, however nobody is laughing when it comes to missing information in CRM – it’s rather frustrating really! So I have this handy little guide to help you prove to the rest of your team and company why data quality is so important.  read more >>>