Back in December, I wrote a blog post about how Google Analytics keyword searches for the term “GDPR“, variants, and local language equivalents, could be used as an indicator of the relative interests that countries have in GDPR in the two years from November 2017 to October 2017. (more…)
Whilst created primarily as a tool to help users to select keywords for their Google Adwords campaigns, the rather wonderful Google Adwords Keyword Planner allows you to enter a subject keyword or phrase and find out what related keywords, are being searched for, and the average number of searches per month for each. (more…)
Let me ask you, what is more terrifying than ghouls and vampires? What keeps more people awake at night in a cold sweat than the fear of the monster under the bed? What drains money secretly and spreads bad feelings about you to others quicker than a flesh-eating virus?
The GDPR sets a rather high standard for consent and places more control in an individual’s hands. In fact, if you missed our webinar – you can download a recording here. For now, here’s a brief overview on consent and why it’s so important to have it in the run up to the GDPR. read more >>>
I caught up with Gemma Rawson and Oliver Smith from WRM media to find out their thoughts on data driven marketing. WRM Media specialise in email marketing and lead generation services, producing over 300,000 new customer leads on a monthly basis to a wide variety of businesses both large and small. read more >>>
Just like that and Marketing Week Live is over for another year. But what an event it was.
We met so many great people and companies and admired so many ideas and creative marketing strategies and plans! Plus, we will be announcing who the winner of our lovely hamper is in the next few days! read more >>>