Tag: Data enhancement

Elections, Polling And Random Digit Dialling – Improving Polling Results

We’re nicely into the New Year where trends start to take shape, and what a year 2015 is shaping up to be! We have the election campaigns moving into full gear. This year’s election promises to be one of the tightest races in recent history with the expected increase spend to match. All of which means that the main political parties are now looking to persuade swing voters to their party’s political views and increase their chance of forming a new government.  read more >>>