People shop online for a number of reasons such as convenience, better prices, better comparison capabilities, avoiding the crowds or even just compulsive shopping. Customers expect the process to be quick, simple and over in a few minutes. That’s why it’s so important to have a quick checkout process but provide a great customer experience at the same time. read more >>>
Tag: Case study
5 Ways To Improve Charity Marketing Campaigns
Charities are under increasing pressure to maintain a strong brand and a sustainable support base; and above all, to keep the flow of funding coming in. Securing,funding and nurturing the support base is a constant initiative and the demands upon charities are only increasing. read more >>>
PART 2: Enhancing UX: Minimise Costly Cart Abandonment
The checkout process is vitally important, for both the customer and the retailer. Will the sale go through or will it be abandoned? Too often it is abandoned, and it’s a costly problem. read more >>>