Just like that and Marketing Week Live is over for another year. But what an event it was.
We met so many great people and companies and admired so many ideas and creative marketing strategies and plans! Plus, we will be announcing who the winner of our lovely hamper is in the next few days! read more >>>
Organisation is only achieved when things in your life are tidy and maintained. Imagine an untidy car, an untidy house with all paper work and bills mixed in a draw, a mixture of children toys, money and house keys. read more >>>
The sales department and the marketing department. Forever having back and forth conversations about ‘Ask them how they’ve heard of us!!!!’ and ‘You forgot to tell us about this promotion!!!’. You get the jist, it’s a fiery relationship between two very strong departments. read more >>>
I’m at the awkward stage in life where I’m certainly too old to go trick or treating with my friends but I’m not quite old (or responsible) enough to have children of my own to take. So instead, I’ve realised there’s many similarities between trick or treating and marketing.
Knowing where to start when using data in marketing can actually be quite difficult – but get it right and knowing your data can deliver great ROI and personalised campaigns through using the insights gained into customer behaviour. read more >>>
Marketing is all about showing why consumers need your product. But it certainly includes some element of prediction – what do people want or need and how can it be related to your product? read more >>>