Data Management

An administrator, marketer, salesperson & an MD walk into a bar… to discuss data quality

That may have sounded like the start of a joke, however nobody is laughing when it comes to missing information in CRM – it’s rather frustrating really! So I have this handy little guide to help you prove to the rest of your team and company why data quality is so important.  read more >>>

The automotive industry is driving data analytics

It’s interesting to see that the amount of companies using data is increasing. It’s also pretty cool to see some of the new innovative ways that companies are doing so, especially with data analytics playing a big role in achieving new levels of success.

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Build a better database: part 1

2017 has started on a good note for Data8! We’ve been announced as Technology Firm of the Year 2016 by Build Magazine, a magazine featuring everything from the latest products and techniques, to up-to-the-minute design trends and industry-moulding regulations. This had us thinking, data along with construction and property are rarely paired together, so of course I decided to investigate.  read more >>>

Prestashop: An interview with Léa Mendes

Black Friday passed not long ago and so has the festive season where people bought gifts for their loved ones before Christmas and have treated themselves in the sales after, so it’s only right that we delve deeper into eCommerce. I spoke to the lovely Léa Mendes, who’s a Product Designer in the PrestaShop core team.  read more >>>

Santa’s making his list, he’ll be checking it twice if he doesn’t cleanse his database

It was that one Christmas, we all remember it.

We didn’t get the present we wanted. It wasn’t just a bit wrong, it was so totally NOT what we had written on our little lists that we couldn’t comprehend where Santa has rustled this alien present idea from. Yes, it would have been something that we could have liked last year maybe, but we were so much older and more mature now that there’s no way we could take that present to school and show it off.  read more >>>

The marketer, the salesperson and the golden thread

The sales department and the marketing department. Forever having back and forth conversations about ‘Ask them how they’ve heard of us!!!!’ and ‘You forgot to tell us about this promotion!!!’. You get the jist, it’s a fiery relationship between two very strong departments.  read more >>>