It’s been a few weeks since a number of Data8 folks made their trip across the pond from Chester, UK to Phoenix, Arizona (and the luggage making a slightly longer trip thanks to the airlines but that’s another story…) and in those weeks it’s been good to digest and reflect on a week away in which we showed 100s of people what we do, chatted and networked with 100s more and also learned lots whilst doing it.
“Don’t worry about that bit, barely anyone uses it”
I have heard that statement before and recently a friend of mine got in touch and one of his clients had said something very similar and for once, we decided to question the decision and quantify the decision in order to open the client’s eyes and let them see just what they were throwing away. read more >>>
The cost of maintaining a CRM can be large, however the cost of getting the data wrong can be immense. read more >>>